# WeRecover Essentials: Video Edit Breakdown (for the video editor)
Two cuts from WeShape's **Recovery Master Class** webinar with Coach Tyler Bramlett, built 2026-09-28.
| Cut | File | Length | Use |
|---|---|---|---|
| Full | `werecover-essentials-intro.mp4` | 14:50.1 | Product-page hero video: teaching + offer |
| Short | `werecover-essentials-intro-5min.mp4` | 4:58.9 | Tighter sales intro: promise → tools → routine → offer |
Both are 1920×1080, 30 fps, H.264 High / AAC 48 kHz stereo, loudness about −16 LUFS. Captions: matching `.srt` for each cut.
Timecodes are `HH:MM:SS:FF` at 30 fps. "Record" is the time in the finished video. "Source" is the time in the webinar master.
## Sources
| Label | What | Where to get it |
|---|---|---|
| WEBINAR | Recovery Master Class, 1:30:25, 1080p | https://ty1bram.wistia.com/medias/tcko0m6s9d (the `hd_mp4-1080p` rendition; the `original` rendition is 2.2 GB). Tyler starts talking at 00:10:20. |
| SIZZLE | 22 s product clip from the live product page (720p): Tyler rolling his calf 9.4–12.0 s, massage device on thigh in bed 13.3–15.2 s, on neck in bed 15.3–17.9 s, ball on upper back 19.4–21.6 s | shop.weshape.com/products/werecover-essentials (hero carousel slide 2) · included in this pack as `sizzle/existing-video.mp4` |
| PHOTOS | 9 AI-enhanced photos of Tyler (from webinar stills, ChatGPT image tool) + WeShape shop photos + the AI kit packshot | `photos/` in this pack |
| CARDS | Title, chapter, statement, offer and end cards (PNG, 1920×1080); lower thirds (transparent PNG) | `cards/` in this pack |
## How it was edited (method)
1. **Transcribed** the whole webinar (whisper small.en, word-level timestamps).
2. **Chose clips by phrase.** Each clip starts and ends on a spoken sentence (see the tables below). Cut points were snapped to real pauses using the audio waveform, then every clip was **re-transcribed to confirm** it starts and ends cleanly with no clipped words.
3. **Cut from the edit on purpose:**
- Everything about red light (the belt and panel are not in this kit, about 45:00–58:00).
- The Complete and Ultimate bundles.
- Launch scarcity ("only 200", "through Sunday") and live-chat call-outs.
- The words "as part of this launch for our WeRecover Masterclass" out of the price line.
4. **Replaced the slides.** Wherever the webinar showed slides, which included stock photos, red-light teasers and the old "You Pay $297 / Save $393" graphic, Tyler's audio keeps playing and the picture is replaced with B-roll: his demo footage, the page's product clip, photos and WeShape cards. Camera segments where Tyler is on screen (intro, demos, Q&A answers) use the original picture.
5. **Graphics:** WeShape navy `#0A2150`, blue `#2F6FE4`, cream `#F4F1EB`, gold `#E8B530` for price and CTA; Inter 800/900. Lower thirds are a navy block with a gold left bar, fading in at 0.4 s and out by about 6 s.
6. **Audio:** each clip is loudness-normalized (−16 LUFS, TP −1.5), with 0.12 s fade in / 0.15 s fade out. Cards carry a quiet synthesized A-major pad. There is **no music bed** yet; add a licensed track at about −28 dB if wanted.
7. **Picture transitions:** 0.2 s dip at each clip edge. No wipes.
**Known limitations / ideas for the editor:**
- Some demo shots (about 31:00–40:00) have the red-light LED panel in the background. It's zoomed and cropped where possible.
- Tyler must approve the AI photos.
- Ideas:
- a music bed;
- a cold-open montage;
- animated callouts on the knot and fascia explanation;
- picture-in-picture of Tyler during long B-roll stretches;
- 9:16 social cutdowns (one per tool).
## Full cut timeline (14:50.1)
| # | Record in | Record out | Dur | Picture / source / treatment | Audio (Tyler, transcript) | |
|---|---|---|---|---|---|---|
| 1 | 00:00:00:00 | 00:00:03:00 | 3.0s | **CARD** `open.png` — Title: Feel Better in Your Body, in Minutes a Day (Coach Tyler Bramlett · WeShape) | pad tone | — |
| 2 | 00:00:03:00 | 00:00:15:24 | 12.8s | **Promise: favourite tools** · SOURCE 00:10:36:08 → 00:10:48:29 · A-roll (webinar camera) · LT `lt-tyler` 0.4–6 s
| “I'm gonna share with you my favorite tools to help you feel significantly better in your body, how to use them, and ultimately, I think this is gonna make a huge difference on how you feel,” | |
| 3 | 00:00:15:24 | 00:00:25:27 | 10.1s | **Promise: minutes a day** · SOURCE 00:11:01:27 → 00:11:11:29 · B-roll over Tyler's audio
↳ 00:00:15:24–00:00:18:12 SIZZLE (shop product video 0:22) [9.4s–12.0s] (scale to 1920x1080, muted)
↳ 00:00:18:12–00:00:20:09 SIZZLE (shop product video 0:22) [13.3s–15.2s] (scale to 1920x1080, muted)
↳ 00:00:20:09–00:00:25:27 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “And my goal by the end of this master class is that you've got exactly what you need to feel significantly better in literally just like minutes a day, all right?” | |
| 4 | 00:00:25:27 | 00:00:43:06 | 17.3s | **Who it's for** · SOURCE 00:12:13:05 → 00:12:30:12 · B-roll over Tyler's audio
↳ 00:00:25:27–00:00:28:15 SIZZLE (shop product video 0:22) [15.3s–17.9s] (scale to 1920x1080, muted)
↳ 00:00:28:15–00:00:33:12 PHOTO tyler-roll-calf.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:00:33:12–00:00:38:09 PHOTO tyler-werevive-seated-forearm.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:00:38:09–00:00:43:06 PHOTO tyler-ball-foot.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “have little aches and pains, little tweaks. Maybe they have some flexibility restrictions and they're frustrated because they keep popping up and nothing seems to work to fix it. Maybe no stretches work to fix it. Maybe no movements work to fix it. Well, today I'm going to show you some of the tools that I love to use that might help you fix it. And by the end” | |
| 5 | 00:00:43:06 | 00:00:48:12 | 5.2s | **Mentor line** · SOURCE 00:16:11:24 → 00:16:16:29 · B-roll over Tyler's audio
↳ 00:00:43:06–00:00:48:12 CARD q-overtrain.png [still] (Statement: There's no such thing as overtraining. There's only under-recovering. · 2% push-in) | “there's no such thing as overtraining, there's only under recovering.” | |
| 6 | 00:00:48:12 | 00:01:00:12 | 12.0s | **Name the pain** · SOURCE 00:16:27:01 → 00:16:39:00 · B-roll over Tyler's audio
↳ 00:00:48:12–00:00:54:12 CARD q-pain.png [still] (Statement: Walking hurts. Stairs hurt. Getting up off the floor takes too much. · 2% push-in)
↳ 00:00:54:12–00:01:00:12 PHOTO tyler-portrait.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Walking is painful, going up and downstairs is painful. Getting up off the ground requires too much flexibility for you. You wake up with aches and pains, you go to bed with aches and pains. Let's fix that today, okay?” | |
| 7 | 00:01:00:12 | 00:01:03:12 | 3.0s | **CARD** `ch-why.png` — Chapter: PART 1 · Why Your Body Feels Tight and Stuck | pad tone | — |
| 8 | 00:01:03:12 | 00:01:47:12 | 44.0s | **Trigger point + string demo** · SOURCE 00:20:08:01 → 00:20:51:29 · B-roll over Tyler's audio
↳ 00:01:03:12–00:01:10:22 CARD q-trigger.png [still] (Statement: A knot (trigger point) is muscle that never fully switched off. · 2% push-in)
↳ 00:01:10:22–00:01:22:22 WEBINAR (Wistia tcko0m6s9d) [00:31:52:00 → 00:32:04:00] (muted; zoom 1.3x, framed 62% from left (hides LED panel))
↳ 00:01:22:22–00:01:30:02 PHOTO werelease-calf-closeup-in-use.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:01:30:02–00:01:40:02 WEBINAR (Wistia tcko0m6s9d) [00:36:16:00 → 00:36:26:00] (muted; zoom 1.0x, framed 50% from left (hides LED panel))
↳ 00:01:40:02–00:01:47:12 PHOTO tyler-ball-hip.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Now, trigger points are really important. Essentially what this is, is it's a segment of your muscle tissue where the nerve energy didn't fully turn off, and it creates this knot, right? And I've got this string right here I want to show you so that you can understand exactly what this means, right? So if I have a nice, smooth muscle, then I have no knots in it. And that means I've got full length in the muscle as I go back and forth. Now, if I have a trigger point, I have a literal knot inside that muscle where that muscle tension is holding, and it's not able to release, okay? Now, if we do the right things, if we do trigger point release, then what can happen is that knot can untie itself, and you'll gain range of motion and smoothness back.” | |
| 9 | 00:01:47:12 | 00:02:26:06 | 38.8s | **Fascia glide** · SOURCE 00:21:25:07 → 00:22:03:29 · B-roll over Tyler's audio
↳ 00:01:47:12–00:01:56:10 CARD q-fascia.png [still] (Statement: Fascia wraps every muscle. When it stops gliding, you feel creaky. · 2% push-in)
↳ 00:01:56:10–00:02:08:10 WEBINAR (Wistia tcko0m6s9d) [00:34:22:00 → 00:34:34:00] (muted; zoom 1.0x, framed 50% from left (hides LED panel))
↳ 00:02:08:10–00:02:17:08 PHOTO weroll-quad-closeup-in-use.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:02:17:08–00:02:26:06 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “you can think about this as these, like, bags that surround all of your muscles. It's like this 3D matrix that holds your entire body together. And in between the muscles, this fascia, what it's supposed to do is supposed to glide like this real smoothly, right? And there's this nice lubricant in between the muscles that makes the muscles glide. So every time I move my arms or every time I move my body, the fascia is supposed to glide smoothly. Now, if I don't move my body through ranges of motion for a long time, maybe because I got injured, maybe because I got trigger points or some other reasons, then that gliding becomes less smooth. And all of a sudden, it's more like if I put a bunch of cobwebs between your muscles and it feels really creaky.” | |
| 10 | 00:02:26:06 | 00:02:29:06 | 3.0s | **CARD** `ch-trust.png` — Chapter: PART 2 · The Only Test That Matters | pad tone | — |
| 11 | 00:02:29:06 | 00:02:51:06 | 22.0s | **Litmus test** · SOURCE 00:24:39:29 → 00:25:01:29 · B-roll over Tyler's audio
↳ 00:02:29:06–00:02:36:16 CARD q-litmus.png [still] (Statement: Do I use it every week? Would I give it to my mom? · 2% push-in)
↳ 00:02:36:16–00:02:43:26 PHOTO tyler-yt-holding-vibrating-roller.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:02:43:26–00:02:51:06 PHOTO tyler-holding-roller.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “What do we want to show people that I actually use? And my litmus test for this whole thing is, do I use it? Do I use it every week or possibly every day? If so, I'm going to share it with my community. Second thing was, would I give it to my mom or my children and recommend they use it too? Yes, I absolutely would.” | |
| 12 | 00:02:51:06 | 00:03:02:21 | 11.5s | **Quality testing** · SOURCE 01:20:01:15 → 01:20:12:29 · A-roll (webinar camera)
| “I took the time to literally order about a dozen of these and make sure that I found the one that I felt like was the best.” | |
| 13 | 00:03:02:21 | 00:03:05:21 | 3.0s | **CARD** `ch-kit.png` — Chapter: PART 3 · Meet the Essentials Kit | pad tone | — |
| 14 | 00:03:05:21 | 00:03:20:15 | 14.8s | **WeRoll intro** · SOURCE 00:25:18:07 → 00:25:33:00 · B-roll over Tyler's audio · LT `lt-roll` 0.4–6 s
↳ 00:03:05:21–00:03:12:15 PHOTO weroll-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:03:12:15–00:03:20:15 WEBINAR (Wistia tcko0m6s9d) [00:31:53:00 → 00:32:01:00] (muted; zoom 1.3x, framed 62% from left (hides LED panel)) | “the foam roller is really cool. This is a really incredible tool for reducing tension from the trigger points. It can help improve that fascial glide. It can help movement feel so much easier and so much more natural. But I'll be honest with you, most people use a foam roller completely wrong, right? They” | |
| 15 | 00:03:20:15 | 00:04:16:18 | 56.1s | **Knee story + cost of bodywork** · SOURCE 00:26:10:27 → 00:27:06:29 · B-roll over Tyler's audio
↳ 00:03:20:15–00:03:31:11 CARD q-knee.png [still] (Statement: 5 knee surgeries. Relief in minutes, at home. · 2% push-in)
↳ 00:03:31:11–00:03:42:08 PHOTO tyler-weroll-prone-quad-roll-living-room.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:03:42:08–00:03:52:08 WEBINAR (Wistia tcko0m6s9d) [00:35:00:00 → 00:35:10:00] (muted; zoom 1.25x, framed 65% from left (hides LED panel))
↳ 00:03:52:08–00:03:54:25 SIZZLE (shop product video 0:22) [9.4s–12.0s] (scale to 1920x1080, muted)
↳ 00:03:54:25–00:04:05:22 PHOTO tyler-portrait.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:04:05:22–00:04:16:18 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “And as someone with five knee surgeries under his belt, I know what it's like to wake up one day and have no idea why my knee feels like it's filled with rust and it doesn't move properly. Like what the heck is going on there? And before I knew what I'm going to share with you today, before I had these tools, I just have to do some stretches and movements and just kind of deal with it. Some days it would feel better, some days it would feel okay, some days it wouldn't really feel that much better. But with these tools, I'm able to make it feel better every single time in literally minutes. And this is huge because other ways to do this, soft tissue relief, go find an amazing body worker, go find an amazing massage therapist. But here's the deal, those things can cost you $150, $200 per session. And that means you have to wait to get the relief. And today what I want to teach you is that you can put that power in your own hands and you can get that relief right away.” | |
| 16 | 00:04:16:18 | 00:04:49:18 | 33.0s | **WeRelease intro** · SOURCE 00:27:19:01 → 00:27:51:29 · B-roll over Tyler's audio · LT `lt-ball` 0.4–6 s
↳ 00:04:16:18–00:04:24:16 PHOTO werelease-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:04:24:16–00:04:32:14 PHOTO tyler-werelease-seated-calf-roll.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:04:32:14–00:04:34:20 SIZZLE (shop product video 0:22) [19.4s–21.6s] (scale to 1920x1080, muted)
↳ 00:04:34:20–00:04:41:20 WEBINAR (Wistia tcko0m6s9d) [00:37:44:00 → 00:37:51:00] (muted; zoom 1.0x, framed 50% from left (hides LED panel))
↳ 00:04:41:20–00:04:49:18 PHOTO tyler-ball-foot.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Now a massage ball is great because it's smaller, you can dig into more specific areas, you can use a massage ball on the ground, you can use it on a chair, you can use it just with your hand. So there's ways to make using a massage ball more comfortable, but you can dig into areas of your body that you can't dig into when it comes to just the foam roller alone. And this is awesome, this is literally, if I go on a vacation and the only thing I'm allowed to bring is one thing, it's this, I'm going to bring a massage ball with me because I know that if I get a little tweak in my body, I could turn it around really fast,” | |
| 17 | 00:04:49:18 | 00:05:21:21 | 32.1s | **WeRevive intro** · SOURCE 00:28:20:28 → 00:28:52:29 · B-roll over Tyler's audio · LT `lt-gun` 0.4–6 s
↳ 00:04:49:18–00:04:58:24 PHOTO werevive-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:04:58:24–00:05:00:21 SIZZLE (shop product video 0:22) [13.3s–15.2s] (scale to 1920x1080, muted)
↳ 00:05:00:21–00:05:03:09 SIZZLE (shop product video 0:22) [15.3s–17.9s] (scale to 1920x1080, muted)
↳ 00:05:03:09–00:05:12:15 PHOTO tyler-bed-gun.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:05:12:15–00:05:21:21 PHOTO tyler-werevive-shoulder-closeup.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “What I like about a massage gun the most is this, I can lay in bed and watch TV and I can use my massage gun to make my body feel better. It is literally one of the most useful tools that you can have at your disposal, especially if you pair it with some of the knowledge I'm going to share with you today. Because if you do this, then you can go to bed feeling better, you can wake up feeling better and you can have a tool at your disposal that will make your body feel significantly better literally in minutes a day, okay?” | |
| 18 | 00:05:21:21 | 00:05:54:22 | 33.0s | **Why vibration** · SOURCE 00:30:36:29 → 00:31:09:29 · A-roll (webinar camera)
| “one of the coolest things you can do with a massage device, like a foam roller or a ball, is put vibration into it, all right? So, this particular foam roller, if I turn it on and go like this, you might be able to hear it. I'll put it up against the mic here. It has a vibration in it, okay? And why this is so important, I'm going to turn this off for now, is vibration confuses the nerves around the muscles, makes it so that it's so much less painful, so much more tolerable, and allows your body to ease into that movement significantly faster.” | |
| 19 | 00:05:54:22 | 00:05:57:22 | 3.0s | **CARD** `ch-how.png` — Chapter: PART 4 · How to Use Them (the Gentle Way) | pad tone | — |
| 20 | 00:05:57:22 | 00:06:07:28 | 10.2s | **Rule 1** · SOURCE 00:29:25:01 → 00:29:35:06 · B-roll over Tyler's audio · LT `lt-rule1` 0.4–6 s
↳ 00:05:57:22–00:06:02:25 CARD q-rule1.png [still] (Statement: Rule 1 · Let your body set the pace. · 2% push-in)
↳ 00:06:02:25–00:06:07:28 PHOTO tyler-roll-calf.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Let your body set the pace, listen to your body. If you're going to follow along with me, listen to your body. Make sure you can breathe and relax. If you feel your body tense up, back off and ease up. Now,” | |
| 21 | 00:06:07:28 | 00:06:30:28 | 23.0s | **Rule 2** · SOURCE 00:29:46:01 → 00:30:08:29 · B-roll over Tyler's audio · LT `lt-rule2` 0.4–6 s
↳ 00:06:07:28–00:06:11:28 CARD q-rule2.png [still] (Statement: Rule 2 · Stay 30–60 seconds. Go slow. · 2% push-in)
↳ 00:06:11:28–00:06:26:28 WEBINAR (Wistia tcko0m6s9d) [00:32:15:00 → 00:32:30:00] (muted; zoom 1.3x, framed 62% from left (hides LED panel))
↳ 00:06:26:28–00:06:30:28 PHOTO tyler-ball-foot.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “If you find a spot, you can stick with it for like 30 to 60 seconds. And I want you to rush through this. I want you to go slow. That's the key here. And the goal is when we find those trigger points, when we find those areas of the body that don't feel smooth, we want to wait for the tissue to soften a little. And you'll really feel the difference. You'll feel this, ah, almost like a lump goes, ah, and smooth itself out when you do this right, okay?” | |
| 22 | 00:06:30:28 | 00:07:06:04 | 35.2s | **WeRoll demo: calves** · SOURCE 00:31:38:27 → 00:32:14:02 · A-roll (webinar camera) · LT `lt-calves` 0.4–6 s
| “So, let's talk about the calves. That's probably a really great place to start. We've got this great shot right here where you can see the calves right here. So, calves are tied on a ton of people, and a foam roller is fantastic. One of my favorite ways to loosen up the calves, all right? Now, if you're a complete beginner, one of the best ways to do this is not to put your whole body weight. You see people doing this kind of thing on there. That's fine after you've been using a foam roller for a while, but in the beginning, that can be way too hard. So, what we're going to do is this. We're going to start kind of close to the ankle with the knee bent, and all you're going to do is go up about two inches and then back down about one inch. You can scoot the butt forward, and all you're going to do is just keep going up two, down one, and that's the goal. Slowly” | |
| 23 | 00:07:06:04 | 00:07:24:10 | 18.2s | **WeRoll rule for any muscle** · SOURCE 00:33:12:25 → 00:33:30:29 · A-roll (webinar camera)
| “So, all we're going to do with the foam roller on any joint in our body is start at the bottom of that joint, work up, make sure we're not hitting on any bony tissues, go up a couple inches, down one inch, look for those hot spots, breathe and relax, do micro movements in that position until it loosens up.” | |
| 24 | 00:07:24:10 | 00:07:57:13 | 33.1s | **WeRoll demo: thighs** · SOURCE 00:34:01:27 → 00:34:34:29 · A-roll (webinar camera) · LT `lt-thighs` 0.4–6 s
| “So, for the quads, for the thighs, we want to do the same thing as the calves, but I like to think about the quads in three sections, right? You have the side, you have the middle, and you have the opposite side, all right? And if we roll those independently, then we can really work on loosening up those areas and all the knots in them, right? So, one of my favorite ways to do this, and this is an area that I often get tight, is I'll lay down on my side, I'll grab that foam roller, and I'll put kind of the side of my thigh on there, just like that. And I'll be on my elbows like this, and what I'll do is start by the knee, and I'll roll two inches up, one inch back,” | |
| 25 | 00:07:57:13 | 00:08:20:13 | 23.0s | **Bed / towel option** · SOURCE 00:35:01:01 → 00:35:23:29 · A-roll (webinar camera)
| “Now, for some people, this already might be excruciating, so I want to tell you that you can do this, you can do this on top of a bed, and the mattress will make the support easier. You can also put a towel on top of the foam roller, and oftentimes that can make it easier. And if I had the vibration on right now, I'm not going to do that, because it's going to make too much noise, but if I had that on right now, that's going to help that muscle loosen up like significantly faster, and for this whole process to feel a lot less painful.” | |
| 26 | 00:08:20:13 | 00:08:51:16 | 31.1s | **WeRelease demo: chair** · SOURCE 00:36:58:29 → 00:37:29:29 · A-roll (webinar camera) · LT `lt-ballchair` 0.4–6 s
| “I want to show you a different way to do this one in the chair, okay? Because that can be really awesome, too. So if this is too challenging for you on the ground, what you can do is come into a chair, and same thing. Let's pretend your glutes are tight. You just put that thing right underneath your sit bone right there, and you kind of move your body around the chair until you find that hot spot. Same thing, breathe and relax, move from side to side. You can even turn the hip in and out like this. And when you do that and breathe until that muscle loosens up, what you'll notice is, like, pretty immediately, your hip is going to feel so much better.” | |
| 27 | 00:08:51:16 | 00:09:01:16 | 10.0s | **WeRelease demo: feet** · SOURCE 00:37:41:01 → 00:37:50:29 · A-roll (webinar camera)
| “Putting the ball underneath the arches and working on getting the arches to have more mobility like this can be fantastic, especially when the vibration features on it can feel really good on your feet as well.” | |
| 28 | 00:09:01:16 | 00:09:49:16 | 48.0s | **WeRevive demo: in bed, thigh, hip, calves, traps** · SOURCE 00:38:55:01 → 00:39:42:29 · A-roll (webinar camera) · LT `lt-gunbed` 0.4–6 s
| “So why I like this the most, though, is because look at this. I can put my hand in here like this. And while I'm laying in bed, I literally do this while laying in bed at night. If my thigh is tight or sore, I just push it on my thigh. I just go up and down like this on top of the thigh. If my hip's feeling tight, I can come to the outside here. I can grind into that hip a little bit, a little bit more. If my calves are feeling tight, I can just put my leg down like this and I can go up and down like this. If my neck and my traps are feeling tight. Now, important caveat here, don't ever put this on top of like your spinal cord or on top of bones, okay? But there's a lot of muscles right here in the traps that can often be really tight. So coming over the top and doing some neck work like this. Oh, there's almost nothing better than doing some neck work like this. You can even hear my voice is changing because I'm doing the real work here.” | |
| 29 | 00:09:49:16 | 00:10:16:01 | 26.5s | **The three-tool routine** · SOURCE 00:39:48:01 → 00:40:14:13 · A-roll (webinar camera)
| “And the real trick is that when you have all three of these, then you've got the right tools for the job, right? When you need to roll the big areas out, maybe it's your thighs and your calves, you grab your foam roller and you get after it, right? And again, this doesn't have to take very long. You can feel significantly different in like three to five minutes when you want to get into your like hips or your chest or maybe your feet, you grab your ball and you get after it. And then at night before you go to bed or maybe first thing in the morning, you put that” | |
| 30 | 00:10:16:01 | 00:10:45:28 | 29.9s | **Start on setting one** · SOURCE 01:17:31:04 → 01:18:00:29 · A-roll (webinar camera) · LT `lt-slow` 0.4–6 s
| “right. So for something like a massage gun, this one has actually, I think, 10 settings. Right. As a 10, three, four, five, six, seven, eight, nine, nine settings. My bad. Right. You don't want to go to setting nine. You want to go to setting one. Okay. And you want to make it real slow and real easy. And when I bring it down on my joint and my leg, I'm just going to rest it real gently. So we want to gradually build up the body's capacity to handle that vibration, that percussion and that soft tissue release. And literally the first session, I want it to feel really comfortable, not too painful.” | |
| 31 | 00:10:45:28 | 00:10:57:28 | 12.0s | **No floor needed** · SOURCE 01:22:48:01 → 01:22:59:29 · A-roll (webinar camera)
| “Instead, what we should be doing is we should take the ball and doing it on the chair or on a mattress, right? Because that has a little bit of give to it. So the moment I sit on that ball on the chair of the mattress, now I can do it in a way that feels a lot more comfortable,” | |
| 32 | 00:10:57:28 | 00:11:00:28 | 3.0s | **CARD** `ch-why-matters.png` — Chapter: PART 5 · This Is About Your World Getting Bigger | pad tone | — |
| 33 | 00:11:00:28 | 00:11:39:16 | 38.6s | **World shrinks** · SOURCE 00:44:13:11 → 00:44:51:29 · B-roll over Tyler's audio
↳ 00:11:00:28–00:11:09:28 PHOTO tyler-portrait.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:11:09:28–00:11:12:16 SIZZLE (shop product video 0:22) [9.4s–12.0s] (scale to 1920x1080, muted)
↳ 00:11:12:16–00:11:21:16 CARD q-shrink.png [still] (Statement: Less tension. Less resistance. More ease. · 2% push-in)
↳ 00:11:21:16–00:11:30:16 PHOTO tyler-werelease-seated-calf-roll.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:11:30:16–00:11:39:16 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “when we don't take care of our bodies and we notice that everything starts to tighten up and we notice ourselves starting to lose our ability to do the things we want to do like walking and going up and down stairs and being able to wake up without tons of pain, your world starts to shrink, right? You stop going for the walks. Maybe you stop going on trips, right? You stop doing the things that you used to love because it doesn't feel good. And movement and stretching is fantastic. You should absolutely do it. But recovery work like this sometimes can be the thing that you can use to unlock your ability to move freely in a way that feels good, okay?” | |
| 34 | 00:11:39:16 | 00:11:42:16 | 3.0s | **CARD** `ch-offer.png` — Chapter: PART 6 · Everything in the Box | pad tone | — |
| 35 | 00:11:42:16 | 00:12:20:28 | 38.4s | **Essentials contents + $690** · SOURCE 01:02:06:29 → 01:02:45:10 · B-roll over Tyler's audio
↳ 00:11:42:16–00:11:50:06 PHOTO werelease-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:11:50:06–00:11:57:27 PHOTO tyler-ball-hip.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:11:57:27–00:12:05:17 PHOTO weroll-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:12:05:17–00:12:13:08 PHOTO werevive-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:12:13:08–00:12:20:28 CARD offer-stack.png [still] (Offer card: kit + 4 line items, total value $690 struck, YOUR PRICE $297, 'You keep $393 in your pocket' · 2% push-in) | “So let me walk you through the Essentials bundle first. All right. This is for people who just want those tools to help ease everyday stiffness. All right. So you're going to get the ball, the vibrating ball. This is super high quality. I made sure that these are the tools that I actually use in my daily life. We found the best sources for them. We brought them here to make sure that you have the best quality tools available. I found a foam roller that I absolutely love. That's super durable. That has that vibration feature, which makes a huge difference. And I found a gun that feels like the best fit for how you can hold it in your hand, how you can use it across the board. Right. Now, if you price these tools out separately, it would cost you about six hundred and ninety dollars to get all three of these. Plus the bonuses” | |
| 36 | 00:12:20:28 | 00:12:24:04 | 3.2s | **$297** · SOURCE 01:02:52:06 → 01:02:55:09 · B-roll over Tyler's audio
↳ 00:12:20:28–00:12:24:04 CARD offer-stack.png [still] (Offer card: kit + 4 line items, total value $690 struck, YOUR PRICE $297, 'You keep $393 in your pocket' · 2% push-in) | “only two hundred and ninety seven dollars. And you get all three of those tools. And I'm” | |
| 37 | 00:12:24:04 | 00:12:38:10 | 14.2s | **Who Essentials is for** · SOURCE 01:02:59:24 → 01:03:13:29 · B-roll over Tyler's audio
↳ 00:12:24:04–00:12:29:28 PHOTO werecover-essentials-img-00.webp [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:12:29:28–00:12:32:16 SIZZLE (shop product video 0:22) [9.4s–12.0s] (scale to 1920x1080, muted)
↳ 00:12:32:16–00:12:38:10 PHOTO tyler-gun-traps.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Now, this is great for people who just need a starting point. They have the aches and stiffness and general tightness. And they want like a simple at home recovery support system. OK. So it's a fantastic starting point. And these three tools can make a huge difference on how you feel in your body.” | |
| 38 | 00:12:38:10 | 00:13:19:10 | 41.0s | **Bonus: 3 live sessions** · SOURCE 01:05:12:01 → 01:05:52:29 · B-roll over Tyler's audio · LT `lt-bonus` 0.4–6 s
↳ 00:12:38:10–00:12:48:00 CARD q-sessions.png [still] (Statement: 3 live follow-along sessions · Roll-Out · Deep Release · In-Bed Reset · 2% push-in)
↳ 00:12:48:00–00:12:57:20 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:12:57:20–00:13:09:20 WEBINAR (Wistia tcko0m6s9d) [00:34:22:00 → 00:34:34:00] (muted; zoom 1.0x, framed 50% from left (hides LED panel))
↳ 00:13:09:20–00:13:19:10 PHOTO tyler-roll-calf.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “The problem I have is that nobody walks you through how to use it. And I walked you through kind of the principles of how to use it today. But when you grab one of those three bundles, one of the biggest things we're doing as a bonus is I'm going to host three live events. Each one of these live events is going to be focused on one of these tools. OK, I'm going to do literally a full live event on the foam roller. I'm going to show you how to use it on every single air of your body. I'm going to show you how to use it on the floor. I'm going to show you how to use it in bed so that you can make sure that no matter what your level is, you'll know exactly how to use your foam roller to get the support you need to feel good again. It's going to be live. You can attend the live. You can ask me questions directly.” | |
| 39 | 00:13:19:10 | 00:13:35:16 | 16.2s | **In-bed reset session** · SOURCE 01:06:30:25 → 01:06:46:29 · B-roll over Tyler's audio
↳ 00:13:19:10–00:13:31:01 PHOTO tyler-bed-gun.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:13:31:01–00:13:32:28 SIZZLE (shop product video 0:22) [13.3s–15.2s] (scale to 1920x1080, muted)
↳ 00:13:32:28–00:13:35:16 SIZZLE (shop product video 0:22) [15.3s–17.9s] (scale to 1920x1080, muted) | “All right. And finally, my favorite one. This is going to be my favorite one. I'm going to walk you through what I call the in bed reset. All right. So for the massage gun, we're literally I'm going to get in a bed here and I'm going to want you to get in a bed for this live and grab your massage gun and I'm going to walk you through how to use it across your body while lying in bed.” | |
| 40 | 00:13:35:16 | 00:13:41:16 | 6.0s | **CARD** `offer-stack.png` — Offer card: kit + 4 line items, total value $690 struck, YOUR PRICE $297, 'You keep $393 in your pocket' | pad tone | — |
| 41 | 00:13:41:16 | 00:13:57:16 | 16.0s | **Close: it's feeling better** · SOURCE 01:08:43:01 → 01:08:58:29 · B-roll over Tyler's audio
↳ 00:13:41:16–00:13:48:13 PHOTO tyler-portrait.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:13:48:13–00:13:50:19 SIZZLE (shop product video 0:22) [19.4s–21.6s] (scale to 1920x1080, muted)
↳ 00:13:50:19–00:13:57:16 PHOTO tyler-gun-traps.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Tools are great, but it's not the tools that you're investing in right now. It's feeling better in your body. It's about learning how to support your body better. It's about moving with more ease. It's about feeling good in your body again.” | |
| 42 | 00:13:57:16 | 00:14:17:16 | 20.0s | **Integrity** · SOURCE 01:10:11:09 → 01:10:31:07 · B-roll over Tyler's audio
↳ 00:13:57:16–00:14:04:06 CARD q-integrity.png [still] (Statement: I only share the tools I actually use. · 2% push-in)
↳ 00:14:04:06–00:14:10:26 PHOTO tyler-yt-holding-vibrating-roller.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:14:10:26–00:14:17:16 PHOTO tyler-holding-roller.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “when I started WeShape, I told myself I would never, ever sacrifice my integrity. I would only tell people about the things that I absolutely love and use every single day. And I've been using these tools, some of them, for years, maybe even a decade. And I continuously use them and come back to them because they make such a huge difference in how I feel in my body. So that's” | |
| 43 | 00:14:17:16 | 00:14:43:04 | 25.6s | **Your body deserves it** · SOURCE 01:11:05:14 → 01:11:30:29 · B-roll over Tyler's audio
↳ 00:14:17:16–00:14:23:28 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:14:23:28–00:14:30:10 PHOTO tyler-ball-foot.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:14:30:10–00:14:36:22 PHOTO tyler-bed-gun.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:14:36:22–00:14:43:04 PHOTO tyler-portrait.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “your body deserves the support. And I'm not just trying to say that because I think you should go buy these tools because I love using them, right? Some of you watching, maybe it's not in the cards for you. That's totally fine. Regardless, one of the most important things you can take away from this masterclass is that when you take the time to educate yourself on how to use tools like this, how to make your body feel better and give your body the support it needs, it feels better.” | |
| 44 | 00:14:43:04 | 00:14:50:04 | 7.0s | **CARD** `end.png` — End card: Get the Essentials Kit $297 · tap the button below the video | pad tone | — |
## 5-minute cut timeline (4:58.9)
Same clips, B-roll and lower thirds as the full cut. The chapter cards and the science and demo sections are left out.
| # | Record in | Record out | Dur | Picture / source / treatment | Audio (Tyler, transcript) | |
|---|---|---|---|---|---|---|
| 1 | 00:00:00:00 | 00:00:03:00 | 3.0s | **CARD** `open.png` — Title: Feel Better in Your Body, in Minutes a Day (Coach Tyler Bramlett · WeShape) | pad tone | — |
| 2 | 00:00:03:00 | 00:00:15:24 | 12.8s | **Promise: favourite tools** · SOURCE 00:10:36:08 → 00:10:48:29 · A-roll (webinar camera) · LT `lt-tyler` 0.4–6 s
| “I'm gonna share with you my favorite tools to help you feel significantly better in your body, how to use them, and ultimately, I think this is gonna make a huge difference on how you feel,” | |
| 3 | 00:00:15:24 | 00:00:25:27 | 10.1s | **Promise: minutes a day** · SOURCE 00:11:01:27 → 00:11:11:29 · B-roll over Tyler's audio
↳ 00:00:15:24–00:00:18:12 SIZZLE (shop product video 0:22) [9.4s–12.0s] (scale to 1920x1080, muted)
↳ 00:00:18:12–00:00:20:09 SIZZLE (shop product video 0:22) [13.3s–15.2s] (scale to 1920x1080, muted)
↳ 00:00:20:09–00:00:25:27 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “And my goal by the end of this master class is that you've got exactly what you need to feel significantly better in literally just like minutes a day, all right?” | |
| 4 | 00:00:25:27 | 00:00:47:27 | 22.0s | **Litmus test** · SOURCE 00:24:39:29 → 00:25:01:29 · B-roll over Tyler's audio
↳ 00:00:25:27–00:00:33:07 CARD q-litmus.png [still] (Statement: Do I use it every week? Would I give it to my mom? · 2% push-in)
↳ 00:00:33:07–00:00:40:17 PHOTO tyler-yt-holding-vibrating-roller.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:00:40:17–00:00:47:27 PHOTO tyler-holding-roller.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “What do we want to show people that I actually use? And my litmus test for this whole thing is, do I use it? Do I use it every week or possibly every day? If so, I'm going to share it with my community. Second thing was, would I give it to my mom or my children and recommend they use it too? Yes, I absolutely would.” | |
| 5 | 00:00:47:27 | 00:01:02:21 | 14.8s | **WeRoll intro** · SOURCE 00:25:18:07 → 00:25:33:00 · B-roll over Tyler's audio · LT `lt-roll` 0.4–6 s
↳ 00:00:47:27–00:00:54:21 PHOTO weroll-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:00:54:21–00:01:02:21 WEBINAR (Wistia tcko0m6s9d) [00:31:53:00 → 00:32:01:00] (muted; zoom 1.3x, framed 62% from left (hides LED panel)) | “the foam roller is really cool. This is a really incredible tool for reducing tension from the trigger points. It can help improve that fascial glide. It can help movement feel so much easier and so much more natural. But I'll be honest with you, most people use a foam roller completely wrong, right? They” | |
| 6 | 00:01:02:21 | 00:01:35:21 | 33.0s | **WeRelease intro** · SOURCE 00:27:19:01 → 00:27:51:29 · B-roll over Tyler's audio · LT `lt-ball` 0.4–6 s
↳ 00:01:02:21–00:01:10:19 PHOTO werelease-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:01:10:19–00:01:18:17 PHOTO tyler-werelease-seated-calf-roll.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:01:18:17–00:01:20:23 SIZZLE (shop product video 0:22) [19.4s–21.6s] (scale to 1920x1080, muted)
↳ 00:01:20:23–00:01:27:23 WEBINAR (Wistia tcko0m6s9d) [00:37:44:00 → 00:37:51:00] (muted; zoom 1.0x, framed 50% from left (hides LED panel))
↳ 00:01:27:23–00:01:35:21 PHOTO tyler-ball-foot.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Now a massage ball is great because it's smaller, you can dig into more specific areas, you can use a massage ball on the ground, you can use it on a chair, you can use it just with your hand. So there's ways to make using a massage ball more comfortable, but you can dig into areas of your body that you can't dig into when it comes to just the foam roller alone. And this is awesome, this is literally, if I go on a vacation and the only thing I'm allowed to bring is one thing, it's this, I'm going to bring a massage ball with me because I know that if I get a little tweak in my body, I could turn it around really fast,” | |
| 7 | 00:01:35:21 | 00:02:07:24 | 32.1s | **WeRevive intro** · SOURCE 00:28:20:28 → 00:28:52:29 · B-roll over Tyler's audio · LT `lt-gun` 0.4–6 s
↳ 00:01:35:21–00:01:44:27 PHOTO werevive-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:01:44:27–00:01:46:24 SIZZLE (shop product video 0:22) [13.3s–15.2s] (scale to 1920x1080, muted)
↳ 00:01:46:24–00:01:49:12 SIZZLE (shop product video 0:22) [15.3s–17.9s] (scale to 1920x1080, muted)
↳ 00:01:49:12–00:01:58:18 PHOTO tyler-bed-gun.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:01:58:18–00:02:07:24 PHOTO tyler-werevive-shoulder-closeup.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “What I like about a massage gun the most is this, I can lay in bed and watch TV and I can use my massage gun to make my body feel better. It is literally one of the most useful tools that you can have at your disposal, especially if you pair it with some of the knowledge I'm going to share with you today. Because if you do this, then you can go to bed feeling better, you can wake up feeling better and you can have a tool at your disposal that will make your body feel significantly better literally in minutes a day, okay?” | |
| 8 | 00:02:07:24 | 00:02:40:25 | 33.0s | **Why vibration** · SOURCE 00:30:36:29 → 00:31:09:29 · A-roll (webinar camera)
| “one of the coolest things you can do with a massage device, like a foam roller or a ball, is put vibration into it, all right? So, this particular foam roller, if I turn it on and go like this, you might be able to hear it. I'll put it up against the mic here. It has a vibration in it, okay? And why this is so important, I'm going to turn this off for now, is vibration confuses the nerves around the muscles, makes it so that it's so much less painful, so much more tolerable, and allows your body to ease into that movement significantly faster.” | |
| 9 | 00:02:40:25 | 00:03:07:10 | 26.5s | **The three-tool routine** · SOURCE 00:39:48:01 → 00:40:14:13 · A-roll (webinar camera)
| “And the real trick is that when you have all three of these, then you've got the right tools for the job, right? When you need to roll the big areas out, maybe it's your thighs and your calves, you grab your foam roller and you get after it, right? And again, this doesn't have to take very long. You can feel significantly different in like three to five minutes when you want to get into your like hips or your chest or maybe your feet, you grab your ball and you get after it. And then at night before you go to bed or maybe first thing in the morning, you put that” | |
| 10 | 00:03:07:10 | 00:03:45:22 | 38.4s | **Essentials contents + $690** · SOURCE 01:02:06:29 → 01:02:45:10 · B-roll over Tyler's audio
↳ 00:03:07:10–00:03:15:00 PHOTO werelease-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:03:15:00–00:03:22:21 PHOTO tyler-ball-hip.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:03:22:21–00:03:30:11 PHOTO weroll-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:03:30:11–00:03:38:02 PHOTO werevive-product-studio.jpg [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:03:38:02–00:03:45:22 CARD offer-stack.png [still] (Offer card: kit + 4 line items, total value $690 struck, YOUR PRICE $297, 'You keep $393 in your pocket' · 2% push-in) | “So let me walk you through the Essentials bundle first. All right. This is for people who just want those tools to help ease everyday stiffness. All right. So you're going to get the ball, the vibrating ball. This is super high quality. I made sure that these are the tools that I actually use in my daily life. We found the best sources for them. We brought them here to make sure that you have the best quality tools available. I found a foam roller that I absolutely love. That's super durable. That has that vibration feature, which makes a huge difference. And I found a gun that feels like the best fit for how you can hold it in your hand, how you can use it across the board. Right. Now, if you price these tools out separately, it would cost you about six hundred and ninety dollars to get all three of these. Plus the bonuses” | |
| 11 | 00:03:45:22 | 00:03:48:28 | 3.2s | **$297** · SOURCE 01:02:52:06 → 01:02:55:09 · B-roll over Tyler's audio
↳ 00:03:45:22–00:03:48:28 CARD offer-stack.png [still] (Offer card: kit + 4 line items, total value $690 struck, YOUR PRICE $297, 'You keep $393 in your pocket' · 2% push-in) | “only two hundred and ninety seven dollars. And you get all three of those tools. And I'm” | |
| 12 | 00:03:48:28 | 00:04:29:28 | 41.0s | **Bonus: 3 live sessions** · SOURCE 01:05:12:01 → 01:05:52:29 · B-roll over Tyler's audio · LT `lt-bonus` 0.4–6 s
↳ 00:03:48:28–00:03:58:18 CARD q-sessions.png [still] (Statement: 3 live follow-along sessions · Roll-Out · Deep Release · In-Bed Reset · 2% push-in)
↳ 00:03:58:18–00:04:08:08 PHOTO tyler-roll-quad.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:04:08:08–00:04:20:08 WEBINAR (Wistia tcko0m6s9d) [00:34:22:00 → 00:34:34:00] (muted; zoom 1.0x, framed 50% from left (hides LED panel))
↳ 00:04:20:08–00:04:29:28 PHOTO tyler-roll-calf.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “The problem I have is that nobody walks you through how to use it. And I walked you through kind of the principles of how to use it today. But when you grab one of those three bundles, one of the biggest things we're doing as a bonus is I'm going to host three live events. Each one of these live events is going to be focused on one of these tools. OK, I'm going to do literally a full live event on the foam roller. I'm going to show you how to use it on every single air of your body. I'm going to show you how to use it on the floor. I'm going to show you how to use it in bed so that you can make sure that no matter what your level is, you'll know exactly how to use your foam roller to get the support you need to feel good again. It's going to be live. You can attend the live. You can ask me questions directly.” | |
| 13 | 00:04:29:28 | 00:04:35:28 | 6.0s | **CARD** `offer-stack.png` — Offer card: kit + 4 line items, total value $690 struck, YOUR PRICE $297, 'You keep $393 in your pocket' | pad tone | — |
| 14 | 00:04:35:28 | 00:04:51:28 | 16.0s | **Close: it's feeling better** · SOURCE 01:08:43:01 → 01:08:58:29 · B-roll over Tyler's audio
↳ 00:04:35:28–00:04:42:25 PHOTO tyler-portrait.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill)
↳ 00:04:42:25–00:04:45:01 SIZZLE (shop product video 0:22) [19.4s–21.6s] (scale to 1920x1080, muted)
↳ 00:04:45:01–00:04:51:28 PHOTO tyler-gun-traps.png [still] (Ken Burns 7% zoom (alternating in/out); portrait/square photos on blurred cream fill) | “Tools are great, but it's not the tools that you're investing in right now. It's feeling better in your body. It's about learning how to support your body better. It's about moving with more ease. It's about feeling good in your body again.” | |
| 15 | 00:04:51:28 | 00:04:58:28 | 7.0s | **CARD** `end.png` — End card: Get the Essentials Kit $297 · tap the button below the video | pad tone | — |
## Files in this pack
- `werecover-essentials-intro.mp4`, `werecover-essentials-intro-5min.mp4`: finished cuts
- `*.srt`: captions for each cut
- `timeline-full.csv`, `timeline-5min.csv`: the same timelines as spreadsheets, one row per clip plus one row per B-roll shot, for rebuilding in Premiere, Resolve or FCP
- `cards/`: every card and lower third used
- `photos/`: every still used (AI-enhanced Tyler photos, shop photos, kit packshot)
- `sizzle/existing-video.mp4`: the 22 s product clip
- `video-production-outline.md`: the creative brief and structure for the full cut